Launch of TATA Sierra: ARO contributes to the assembly of this new automotive icon

The new TATA Sierra was officially launched last november in India, marking a major milestone for Tata Passenger Electric Mobility Ltd. (TPEML) and the indian automotive market.

For the assembly of this iconic vehicle’s body, ARO welding guns are used, ensuring precision, reliability, and quality throughout the production process.

The project, carried out at the Sanand site, was particularly demanding in terms of schedule and integration. All teams involved worked closely together to ensure smooth installation and on-time delivery, allowing the TATA Sierra to come to life according to the highest standards.

Beyond the technical achievement, this project was characterized by remarkable human dedication. The success of this production reflects the expertise and rigor of all participants, reinforcing confidence in the welding solutions used.

Although security measures at the plant prevent sharing images of our equipment in operation, the results speak for themselves: the TATA Sierra is now on the market, showcasing the efficiency and reliability of the technologies employed in its assembly.

Congratulations to Tata Motors on this major launch!

About TATA

TATA is the largest player in India’s rapidly growing EV space. TATA’s proactive investments in developing EVs and sustained efforts in expanding the enabling ecosystem are directed towards making these future-ready vehicles the norm. Unveiling a rich range of new vehicles and concepts, they are building India’s best designed and greenest range of personal mobility solutions.

About ARO

ARO is a widely recognized world leader in resistance welding, notably to the automotive industry. The ARO group is headquartered near Le Mans in France, with subsidiaries in Germany, Spain, Belgium, Slovakia, the UK, USA, Mexico, Brazil and China. The company was founded in 1949 and today employs around 500 persons. Since 2006 ARO is a member of the British engineering and industrial group Langley Holdings plc.


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